As you scroll down, you find out that it’s an email promoting the company’s face masks, but in their unique style: Instead of simply displaying the different mask designs, they turn it into a game, and, unsurprisingly, no matter which hilarious answer you choose, they take you to their product pages. 2. Include a sentence telling them, "Your mom will love how much easier [product/service] will make your life. Check this email they sent a few months ago with the subject line “you want the tiger king…”: To leverage the Tiger King hype, Shinesty hilariously rebranded its animal prints line into the popular Netflix mini-series. In case you think that being funny is too hard, check out these Best Opening Lines for Online Dating Messages. The company rather states the facts you can relate to in a humorous tone. They smartly work fun into their conversion elements and, that way, sell to you by putting a smile on your face. Quip’s subtle, playful, feel-good humor is a great alternative to bold, risky, or quirky humor. While the company sends out long-form, newsletter-type emails, each section feels personal and genuine. Your prospects' and colleagues' email inboxes are inundated with ordinary subject lines all day, every day. Next, the copy takes a personal turn as it’s written in the first person and, finally, ends with a little appreciation and a discount code. While showcasing some of the products included in the sale, Chubbies honestly says “Nobody else will have these”: Chubbies’ authentic tone isn’t only reserved for sales emails. Even if they see this subject line in their inbox on Monday morning, it will stick out and still bring a smile to their face. It's a good-natured way of reminding prospects you're interested in their business. Whatever your niche or target audience is, there’s something in it for you. Put together a faux dating profile for your product/service listing all of its attributes for them one more time. Check out this subject line they recently used: Given the current Corona situation, Huckberry cleverly targets the new normal of our workdays: Zoom meetings. I’ve collected 19 inspiring event invitation email template examples to help you come up with your own event email template, content and design. I have to be honest with you. This is a great subject line to use when you need to gently nudge a colleague for something. Follow up with, "On second thought, you should definitely invite Steve to that meeting. ", Have you checked yours lately? It's lighthearted, friendly, and probably true. So would you mind taking a look at this and giving me your thoughts?". Function of Beauty’s Pop Culture References. When it comes to humor, Shinesty, indeed, goes the extra mile. Thirty-five percent of email recipients report opening emails based on the subject line alone. Function of Beauty is an excellent example of that. This subject line is a callback to the classic romance flick, Notting Hill, wherein Julia Roberts' character says, "I'm also just a girl, standing in front of a boy, asking him to love her." Email subject line ideas that are funny, like the one in this example, also compel readers to open your emails. In it, the company is promoting shorts from its spring collection: Huckberry repeatedly touches on the working-from-home theme in their product descriptions as above (“as comfortable as lounge shorts around the house”) and below (“looks great on Zoom”). Written by Meg Prater Whether they owe you an email reply or feedback on a document, you can phrase your body copy like: "Even after watching 12 straight hours of magical children, I still drafted the deck for our presentation on Thursday. It’s no different for brands. First, it says nothing. Any blog post about funny emails and brilliant copywriting would be incomplete without Chubbies. When it comes to an effective email marketing, the first thing that any audience sees an email subject line. Everyone wants to make their mom happy. I bet they'll still open this email. A while ago, they sent an email with this subject line: Although there’s nothing inherently funny about this subject line, it makes you wonder what you’re saying goodbye to, and, immediately, prompts you to open the email: In it, the company uses a screenshot of a funny tweet related to the limited-edition product they’re promoting (i.e., “milsheake.”). At the end of the day, your email subject lines should follow a simple and straightforward formula: Interest = Benefit + Curiosity . Imagine you can use puppies and cute dogs in your marketing… Well, they can (and they do.). But we can do something about your data storage problem …". Here are some funny email subject lines to make your subscribers laugh. Funny Email Subject Lines A humorous subject line can really stick out among the dry, dull emails surrounding it. So here are some funny opening lines to ambush your Bumble match with that will actually show whether or not you have anything to chat about. Confession: I've borrowed a few of these subject lines from Dharmesh Shah, HubSpot's co-founder and CTO, whose many talents include a knack for penning perfectly clickable email subject lines. That being the case, it becomes hard to say no to your dog’s wishes. This Uber original is it. Either way, this Funny or Die subject line should elicit a second look and a laugh. Poo~Pourri uses almost all the wordplay and associations you can think of around going to the bathroom in its email marketing. Waiting on your prospect to make the final decision between you and your competitor? And that’s why they’re running this sale. Being humorous requires a bit more thought and creativity, but it can really pay off in terms of your open rates. Best Holiday Email Subject Lines for Black Friday 2020. 7 Funny Email Examples That’ll Inspire Your Own. Free and premium plans, Sales CRM software. It’s not easy writing hilarious emails. Browse all our product features. He'll dress like a ghost. This is a brilliant example of how Poo~Pourri can easily apply its humor to different situations because the company owns it. 3 BONUS TIPS TO IMPROVE YOUR EMAIL SUBJECT LINES. Save my name, email, and website in this browser for the next time I comment. Well here’s 20 other email subject lines you’d just have to open … Companies selling quirky gifts, novelty socks, or babywear, for example, have a lot to work with. If you’re working from home and want to prioritize comfort without wearing work attire, you can easily relate to Huckberry’s humorous email copy. Remember to pick timely and relevant topics, and avoid sensitive areas that may offend some people. That's where we come in! With 306 billion emails sent and received every day, getting your emails noticed is becoming harder. Adding humor to your marketing gives your company personality and, thus, helps you stand out among the competition. Overall, Huckberry’s humor isn’t one that likely cracks you up. Check out this example where the company simply took a screenshot of an actual tweet they had shared earlier: If you’re speaking to a younger audience, pop culture references are a great place to start. Have you seen any good examples of humorous emails? This is what the email looks like: In it, Shinesty delivers on its word and explains why “pants are optional” by referring to the Corona situation. 2: Bring donuts to the office on a Monday and become everyone's employee of the month. But while I've got you here, I'd love to follow up on where we stand with the contract. Instead, they add a little fun to this page in their humorous tone. It's a versatile and friendly way to give your prospect a nudge to the next step. Get ready to have more responses from your favorite matches lining your inbox! But this is just the beginning, because a response doesn’t mean a … Here’s an example from one of their recent holiday emails: While promoting its Memorial Day collection, Poo~Pourri cleverly combines the holiday theme and its products with reference to the current Corona situation: “Freedom to go anywhere once you can.”. Required fields are marked *. "If they made a movie about your life ... it would include you saving the world, and filling out this survey." With an easily relatable subject line that reads “Don’t be that guy on Zoom. Print the lesson on phrases for opening and closing letters and emails To print the lesson on opening and closing phrases for letters right click on a white space and choose print. Rat Poison — Lines to Avoid. You got the email open benchmark, and the above email subject line formulas and examples will no doubt help you to improve your open rates. The email subject line is your first impression, so write it very clearly and concise. Although it’s a reference to the 2004 hit by Kelis, it’s the kind of humor you see on Twitter today, and Function of Beauty funnily features that in a promotional email. These rates depend on various factors including the email subject line, relevancy for subscribers, personalization, content, etc.. Trust me, you're not the only person who waxes nostalgic for Blockbuster on Friday nights. What makes Chubbies unique, in my opinion, is the authenticity and personality coming through in their voice of tone. Drum roll… In our dataset of 90,380 cold calls, one opening line … However, if a prospect you've been speaking with for a few weeks suddenly goes dark, these witty subject lines can restart the conversation. Timing is everything in humor, and your emails are no exception. When you look at it from that perspective, it’s easy to see that it can be just as important as your subject line! In increase email open rates, make sure to set up resending the email campaign to non-openers, using different subject line.. What 19 Event Invitation Email Templates Can Teach You. Struggling to come up with catchy email subject lines that can stand out in a crowded inbox? Ready to make it a reality? ", How do you not open this email -- our last from Funny or Die? Give visitors the product advice they need, when they need it, using on-site messaging. Give the people what they want with, "Why do chicken coops only have two doors? Next, the company adds a fun twist to the remainder of its email by using what looks like a customer testimonial: Now I don’t know if this is a joke or a real review that inspired the whole email, but it makes a nice addition. If you really want to go the extra mile. “Wanna Know a Secret?” By Chubbies. They probably can't buy your product/service on Amazon. Not only because laughter is the best medicine, but also because people like funny brands. You'll reopen the lines of communication in a funny, memorable way. If you don’t want to be bold or risk offending someone, try taking a safer and more subtle approach to humor, like Huckberry’s, and make your emails a tad more fun. Shinesty, an inherently sarcastic apparel brand, knows this well. We like companies that can relate to us, and Huckberry’s gentle humor targets exactly that. Free and premium plans, Content management system software. Here’s another smart example of Poo~Pourri’s highly adaptive wordplay: Even when they promote hand sanitizers, Poo~Pourri can use its signature wordplay, whether it’s for when you need a buttload of hand sanitizer…. Want an attention-grabbing subject line? I bet if you look in your inbox right now, you’ll have 50 emails there from all sorts of people and 95% of them will have boring email subject lines. Whether you've sent this email to a dozen friends five minutes before a new Game of Thrones episode or are the unfortunate friend who has HBO GO -- you know this email. Try an uncommon approach and message your silent prospect on a Friday afternoon. Dec 19, 2017 - Want to surprise and delight your prospects? Check out this mystery deal they offer under the name “Scratch ‘n’ save”: Clicking the call-to-action (CTA) button to reveal the deal takes you to a landing page where you see this: Although there’s no mystery deal, BarkBox doesn’t let you go away empty-handed. To learn more, read our list of the best sales movies next. People often start emails with a nicety – a meaningless opening sentence that poses as an introduction: ‘Dear John, I hope this email finds you well.’ What a useless comment. The #1 cold call opening line. You know, the one without pants,” Huckberry makes you open its email without thinking. That’s why, in this post, you’ll see how top e-commerce companies incorporate humor into their email marketing at different levels. We’ve all gotten one at some point, that’s just life these days. Want to know more? These funny email subject lines can help. Tips for writing amusing subject lines: 1. You don’t need to create new products or go as bold to mimic Shinesty’s humor. Take a look at this subject line and sender name Shinesty recently used: Even before you open the email, you get an idea of what to expect. Use this Travelocity-inspired "Need a day at the beach?" According to the company’s co-founder, Rainer Castillo, the key is to treat your customers like your friends. Grab their attention by saying, "It's been a while since we spoke, but I still like you better than my nephew, Theo. Huckberry often uses this type of subtle humor in their emails. 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